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NEWS FEED

Temu and Shein Are Cutting Ad Spend

Temu and Shein are pulling back hard on U.S. digital ads. Why? A new U.S. tariff policy, effective May 2, 2025, ends the ‘de minimis’ exemption for shipments under $800 and imposes tariffs up to 145% on Chinese goods, closing the cheap shipping loophole they relied on. According to Reuters, this...

Meta Rolls Out Llama 4 — Marketers Shouldn’t Ignore the Shift

Meta launched Llama 4 a few days ago.More memory with the ability to process longer inputs. Faster reasoning. Better multi-modal handling...

OpenAI’s New GPT-4.1 Models Make AI Smarter and Cheaper to Use​

OpenAI rolled out GPT-4.1 this month, along with the new mini and nano versions. According to their announcement, the upgrades include faster coding, a huge jump in memory — up to a million tokens — and a sharp cost cut. GPT-4.1 mini, for example, brings usage costs down by about...

Meta is Training Its AI on Public Posts in Europe

Meta just made a big move that’s going to ripple through digital marketing.In April 2025, they announced they’re officially starting to train their AI models using public posts, comments, and even user interactions with Meta AI across Europe. You can check the announcement here...

Temu and Shein Are Cutting Ad Spend

Temu and Shein are pulling back hard on U.S. digital ads. Why? A new U.S. tariff policy, effective May 2...

Meta Rolls Out Llama 4 — Marketers Shouldn’t Ignore the Shift

Meta launched Llama 4 a few days ago.More memory with the ability to process longer inputs. Faster reasoning. Better multi-modal...

OpenAI’s New GPT-4.1 Models Make AI Smarter and Cheaper to Use​

OpenAI rolled out GPT-4.1 this month, along with the new mini and nano versions. According to their announcement, the upgrades...

Meta is Training Its AI on Public Posts in Europe

Meta just made a big move that’s going to ripple through digital marketing.In April 2025, they announced they’re officially starting...

TOP ARTICLES

Best Email Marketing Tools for Small Businesses in 2025

Frustrated by email tools that promise everything but slow you down?...

Topic Clusters in Content Marketing: The SEO Strategy You’re Probably Ignoring

You’re publishing blog posts, targeting good keywords, and optimizing your site. But the traffic you expected still isn’t coming. Rankings stay flat. Leads are slow...

AI-Powered Personalization at Scale: The 2025 Trend Every Marketer Needs to Understand

Personalization has been growing for years. But in 2025, it’s turning into a real trend to watch. People want more than just their name in an email. They expect offers, messages, and content to match what they’re actually doing—right now...

User Engagement Signals Part 1: What Bounce Rate, Time on Page, and CTR Really Tell You About Your Site

User engagement signals are everywhere in your analytics, whether you notice them or not. They pop up on every dashboard, but most of the time, they get treated like separate little success scores. High is good. Low is bad. Move on...

Mastering Digital Marketing in 2025: The Ultimate Guide

Most marketers know the core channels by now – search, paid ads, content, email. But in 2025, knowing what to do isn’t the problem. It’s knowing what’s still worth your time – and how to actually get results when platforms, tools, and users behavior keep shifting...

Best Email Marketing Tools for Small Businesses in 2025

Frustrated by email tools that promise everything but slow you down?...

Topic Clusters in Content Marketing: The SEO Strategy You’re Probably Ignoring

You’re publishing blog posts, targeting good keywords, and optimizing your site. But the traffic you expected still isn’t coming. Rankings...

AI-Powered Personalization at Scale: The 2025 Trend Every Marketer Needs to Understand

Personalization has been growing for years. But in 2025, it’s turning into a real trend to watch. People want more...

User Engagement Signals Part 1: What Bounce Rate, Time on Page, and CTR Really Tell You About Your Site

User engagement signals are everywhere in your analytics, whether you notice them or not. They pop up on every dashboard...

Mastering Digital Marketing in 2025: The Ultimate Guide

Most marketers know the core channels by now – search, paid ads, content, email. But in 2025, knowing what to...
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